From the category archives:

Business/Play

The Interwebs Are Loud. Are You More Signal or More Noise?

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Having a tough time getting butts in seats for your events? Are you giving a Herculean effort to promote your stuff with little result? Does this opening sound like the beginning of an infomercial to anyone else? Eek! Last week, on three seperate occasions, I was asked something like the following: THREE RANDOM PEOPLE ~ [...]

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I May Have a ‘Problem’. You May Benefit. Introducing Domain Name Day.

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I have a compulsion. I own domain names. Like a shit-ton of them.  I spend as much money renewing domain names every year as I do on a months’ worth of rent. That doesn’t seem like a big deal maybe until you consider these two pieces of information: Each domain is cheap; no more than [...]

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Want To Sell More Soup? Classes Start Soon.

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Hey There, Do you want to stand out? Get found online? Do you need a strategic kick in the pants? Do you want to learn something that will help you grow your big thing and have fun while you do it?  Classes start June 16. They run for five weeks. Get on it. AND I’m [...]

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Dollar Bill Business Cards: A New Way to Think About “Social Capital” & “Viral Marketing”

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When I was first starting out post-jobby-job, Chief Amusement Designer was a kernel of an idea (b. 11/20/08). And I was just me trying to find meaningful work without working within an organization. Back then I had a lot of clients–doing odds and ends–writing speeches and city proclamations, marketing, creating internet strategy, SEO-work, making fun [...]

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The Aveda Store: One Hand Massage and A Tea Service Away From a Good Experience

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This post could also be called, ‘Aveda: Adventures in Hostagality‘. Note. I have four CAD Lib words to use. They are: 1. grutch (v.), 2. curmudgeonly (a.), 3. wedding planner (a., n), and 4. gatekeeper (n). Off to the races. So, Sunday I was out-and-about in Manhattan. I recently moved into a new place, so [...]

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Meaning Scales: Story, Meaning and Connection is the Currency on Which Social Media Runs.

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1. Story, meaning, and connection is the currency on which social media runs. You have that in spades. 2. On Time – Building relationships and providing real engagement take an investment of time and energy. Be intentional always. 3. Local is the new frontier of the internet. People can find each other by semantic/ideological locality [...]

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